Makrii
Makrii positions itself as a growth partner for founder-led e-commerce brands already past €3M in annual revenue, with a tagline of "Ecom growth, done properly." Rather than starting with ad spend, the agency begins by auditing where a brand's unit economics are leaking profit, then builds a scaling plan around contribution margin, not just revenue.
Services span a Growth Strategy and Unit Economics Audit, performance creative production, paid media management across Meta, Google, and TikTok, conversion and retention architecture covering CRO and email flows, and ongoing strategic advisory from a senior partner. The agency reports managing over €150 million in client sales and €50 million in ad spend, with an 89% client retention rate and average annual growth of 112% across its roster.
What makes it effective
Profit-first audit: a Profit Leak Audit maps margin, CAC, and LTV before any media plan is built
Senior-led paid media: campaigns across Meta, Google, and TikTok run by senior media buyers rather than junior account staff
Performance creative: creative roadmaps built from customer and competitor research, tested and iterated rather than guessed
Conversion and retention architecture: CRO and email flow work covering the full journey from first click to repeat purchase
Track record: €150M+ in client sales managed, 89% client retention, and documented case studies including MysterShirt, Buchan, and Timber Cabins
Why choose Makrii
Makrii is a fit for brands that already have a working store and some sales traction, but want a partner to find and fix profit leaks before spending more on ads, then scale what's proven to work. It isn't a Shopify build or design agency; the value is in the growth strategy, media management, and retention work layered on top of an existing store.
Best for: founder-led European DTC brands generating roughly €3M–€5M or more in revenue who want a senior growth partner for paid media, CRO, and retention rather than a platform or development agency.
