CWILL Loyalty, rebranded from Loloyal in 2024, is a loyalty and referral app for Shopify merchants covering points programs, VIP tiers, referrals, memberships, and gamified campaigns. It’s built for stores that want a broad feature set out of the box, including game-style programs and subscription rewards, without custom development. The app supports 20 languages, connects with Shopify POS, Klaviyo, and Judge.me, and includes a customer account extension for displaying loyalty status and history.
Strengths:
- Points, referrals, VIP tiers, memberships, subscriptions, and game programs in one app
- Customer account extension for a dedicated loyalty page
- 20-language support for international storefronts
- Shopify POS integration on Starter plan and above
- Review reward functionality through Judge.me and TrustWILL integrations
- Shopify Flow support for automated loyalty workflows
- Klaviyo integration on Growth plan
- 24/7 support on all plans including Free
Price
Free plan includes 50 monthly orders. Starter starts at $19/month (up to 200 orders/month) or $29/month (up to 500 orders/month). Growth starts at $69/month for stores with 500–3,000 orders per month. Annual billing saves 17%. 14-day free trial on paid plans.
Pricing scales with monthly order volume – higher-volume stores pay more per tier.
Shopify rating
4.9 out of 5 (781 reviews). Built for Shopify
