I’m Off Design is an independent design studio based in Brooklyn, New York, founded by brand and web designer Kevin Ebrahimoff. The studio helps mission-driven CPG brands and startups build cohesive brand identities and user-friendly Shopify storefronts that feel consistent across every touchpoint, from logo and packaging to product pages and checkout.
I’m Off Design combines brand design, Shopify store development, and graphic design into a single, connected process—useful for brands that want their store, visuals, and messaging to look and feel like one system rather than separate projects. Their services include Shopify storefront builds and refreshes, landing page design, identity work, and campaign-ready design assets.
A notable part of their positioning is a process built around context and iteration (discovery → analysis → ideation → production), plus an emphasis on accessible experiences and client empowerment, so teams can update and manage their site confidently after launch.
Strengths
- Brooklyn-based, independent studio: Direct collaboration with a small team, led by the founder.
- CPG & startup focus: Strong fit for product-led brands that need cohesive identity + ecommerce execution.
- Brand-to-store cohesion: Aligns identity, packaging/graphics, and Shopify storefront design into one consistent system.
- Shopify development + design: Builds and refreshes Shopify storefronts with attention to usability and speed.
- Accessibility mindset: Emphasis on building sites that are clear, usable, and easy to manage.