Shape is a UK-based digital design and ecommerce studio specialising in Shopify and Shopify Plus for brands that value craft, clarity, and well-considered user experience. The agency works with growing and established businesses to create Shopify stores where design, usability, and performance are treated as equally important.

Shape’s approach is rooted in careful product thinking and attention to detail. Rather than following rigid templates, the team focuses on understanding each brand’s goals, audience, and content, translating that into clean, purposeful Shopify experiences that feel intuitive and durable over time.

Well-suited to brands looking for a thoughtful, design-led Shopify partner, Shape combines creative direction with solid technical execution to deliver ecommerce platforms that are refined, functional, and built to last.

Strengths

  • Design-Led Shopify Delivery: Strong focus on clarity, usability, and visual refinement.
  • Shopify & Shopify Plus Expertise: Experience delivering custom Shopify solutions for growing brands.
  • Product-Focused Thinking: Careful consideration of structure, content, and user journeys.
  • High Attention to Detail: Emphasis on quality, consistency, and craft across design and build.
  • Collaborative Way of Working: Close partnership with clients throughout the project.
  • Maintainable Builds: Shopify implementations designed for long-term use and iteration.
Essential Apps for Your Shopify Store
Suite of Essential Shopify apps to increase urgency, trust, conversion rate and AOV.

Essential Apps For Your Shopify Store

On the mission to build a suite of essential Shopify apps to help every merchant.